Everyday earthers
WHAT IS IT?
A social media campaign that aims to encourage people to restore and protect our planet. By learning and sharing we can all grow our knowledge of how we can be more sustainable and involved in global projects. This will be supported by robust instagram algorithms and an automated posting CMS for consistent content delivery, hashtags and sharing.
WHO IS it FOR?
Everyone. We are all affected by climate change. We can all change our behaviour. We are all accountable.
WHAT IS THE CREATIVE IDEA?
Awareness and education through creative and visual expression over a period of 12 campaigns and 12 contributions from other artists.
THEMATIC INFOGRAPHICS
The 12 on 12 campaign will be supported by thematic infographic style illustrations.
CAMPAIGNS:
STRAWS
PLASTIC BOTTLES
PAPER WASTE
PALM OIL
DEFORESTATION
SINGLE USE PLASTICS
Air POLLUTION
MINDFULNESS
OVER FISHING
GLOBAL WARMING
BIODIVERSITY DECLINE
OCEAN WASTE
STRAWS
PLASTIC BOTTLES
PAPER WASTE
MINDFULNESS
BIODIVERSITY DECLINE
deforestation
PALM OIL
OVER FISHING
SINGLE USE PLASTICS
ENVIRONMENTAL CRISIS
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